The sale kicks off at 12:00pm AEST on 24 June 2026 and runs until 11:59pm AEST on 30 June 2026. Unless we sell out earlier (which has happened before!).

The Krumbled Group reserves the right to modify or cancel this promotion at any time without prior notice.

We close the website for a couple of hours before the sale goes live to get everything ready for you. We'll be back open and ready to go at 12:00pm AEST. Set your alarms.

Nope! All discounts are automatically applied at checkout during the sale period.

You’ll get 20% off sitewide across all three brands: Krumbled Foods, Mini+Me, and Habitual Beauty (excluding e-gift cards and sample packs).

Spend $100+ and receive a free ‘overstimulated’ cap

Spend $140+ and receive a free new mystery Hydramama flavour (30 sachets)

And for the first 20 customers only, we're refunding your entire order.

Simply spend over $140 in our EOFY sale and it'll be added to your order automatically. Unless sold out prior.

Limited stock available.

That's the mystery. We're not giving it away, but we can promise it's one you haven't tried before.

Yes! We will refund the first 20 orders in full.

You just need to be one of the first 20 customers to complete checkout once the sale goes live.

It sounds simple, but it moves fast. We're talking seconds. Every year our community shows up and every year it's gone before most people have even loaded the page.

Our best advice? Have your cart ready and your payment details saved. The moment the sale opens.

The 20 winners will be announced on our socials, so keep an eye on our pages. Please don't reach out to the team to check, we promise we'll shout it loud when we know.

We're pretty confident you will. But if it's not your thing, it's a great excuse to pass it on to a friend who's been meaning to try Hydramama anyway.

Our standard returns and exchanges policy applies. See our refund policy for full details.

Due to high volumes during the sale, order changes or cancellations will not be possible once confirmed. Please double-check your order before checking out.

This offer can’t be combined with other discounts, but approved affiliate codes will still work.

Some products may sell out fast. While we may restock during the sale, we can’t guarantee it! So we always recommend getting in early to secure your favourites. Prepare your cart ahead of time and check out as soon as the sale goes live.

Due to high demand, please allow extra time for order processing and delivery.

Yes. Spend $140+ and you'll receive both the free Overstimulated Cap and the free Mystery Limited Edition Hydramama flavour, automatically added at checkout.