Deeply passionate about living a healthy and happy life, Keira is on a mission to truly revolutionise the health food, wellbeing and beauty industries worldwide.

In her early 20s, Keira was diagnosed as pre-diabetic (insulin resistant) and was forced to quickly change the way she was living and what she was eating. In the midst of these challenges, Keira decided she needed to study nutrition to gain a deeper understanding about why her body was reacting to these foods. Keira focused on the direct link between sugar and poor health and found supermarket aisles and health food stores offering “healthier alternatives”, were actually filled with false claims and loaded with hidden sugars.

Disappointed by the lack of transparency and the availability of tasty, low sugar snacks, Keira decided she needed to do something about it, and so Krumbled Foods was born. Together, with Keira’s team of nutritionists and food scientists they have developed some of the world’s first-to-market products, including their first functional snack Beauty Bites.

Collagen is also essential for healthy hair, skin and nails. This provides elasticity, strength and flexibility to the connective tissues that surround each strand, so it is key to your hair’s health and it structurally reinforces it.

Collagen is well known for helping restore your bodies youthful appearance, but the benefits are more than skin deep. This naturally occurring protein is the key building block that provides support and structure to our bodies.

Collagen is present in all connective tissues such as skin, bones, cartilage, tendons, ligaments and blood vessels. However, from around our mid-twenties, our collagen levels and our bodies' collagen production start to decline. Accelerated by other lifestyle and environmental factors, fine lines are the first to appear in the ageing process which are then followed by wrinkles, a loss of firmness, hydration and skin elasticity, which become more noticeable over time.

Beauty Bites™ have 8g of added prebiotic fibre per serve which act as a “fertilizer” to your body’s probiotics. They nourish the good bacteria so they flourish and make your body glow from the inside out. When your body is filled with good bacteria, your skin will glow, you will have an abundance of energy and your immune system will be at its best.

When your body is filled with the 'bad' bacteria, you will see things like weight gain, sugar cravings, yeast infections, low immune system, energy slumps, breakouts and so on. Each Beauty Bites™ contain 1 Billion CFU’S of Bacillus coagulans (also known as Lactobacillus sporogenes) a lactic acid-producing bacteria that is unique in probiotic supplementation.

B.coagulans are spore-forming probiotic microorganisms that are resistant to high temperatures and able to generate spores during its reproductive life cycle unlike Lactobacillus and many other probiotics.

B.coagulans are particularly robust. This type of probiotic strain is also able to withstand extreme environments and go dormant during harsh conditions, such as high levels of stomach acid, where others probiotics can not.

This ability makes B.coagulans particularly effective at alleviating stomach distress and other ailments as they can survive the entire journey through our digestive systems unlike many other probiotics that lose much of their potency before use and do not survive their transit through the stomach.

Normal skin contains high concentrations of vitamin C (ascorbic acid), which supports important and well-known functions, stimulating collagen synthesis and assisting in antioxidant protection against UV-induced photodamage.

Vitamin E (d-alpha-tocopherol)is the major naturally occurring lipid-soluble non-enzymatic antioxidant protecting skin from the adverse effects of oxidative stress including photoaging and are needed to maintain proper cross-links between the skin’s collagen fibres.

While Vitamin C and E are both strong antioxidants in their own right. They have greater effectiveness combined than either vitamin does separately. They have complementary roles in skin health and support each other's antioxidant function.

Vitamin C helps repair and prevent dry skin, while Vitamin E is an integral part of the skin antioxidant defences, primarily providing protection against UV radiation and other free radicals. They also help maintain healthy collagen levels.